Visits to Manchester and London with Gatorade
This week we have great news! A world-class club such as Manchester City, will join the portfolio together with FC Barcelona, Arsenal and Juventus in the management of the partnership that Gatorade delegates to Up2You.
PepsiCo group has decided to continue trusting Up2You Sports Marketing in the daily management of Gatorade’s sponsorship activation with those clubs.
Members of our team were last week in Manchester to close the agreement, and were also in London where they met with Arsenal to present new ideas and activation possibilities.
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